Quick-Step & Cycling
Quick-Step: captivated by cycling since 1999
A history of excellence
Quick-Step’s love affair with cycling began in 1999, when the flooring division of UNILIN became co-sponsor of the Mapei-Quick-Step cycling team. Ever since, Quick-Step is synonymous with a top-notch Pro Cycling Team that has competed in various guises throughout the years: Mapei - Quick-Step, Quick-Step - Davitamon, Quick-Step - Innergetic, Omega Pharma - Quick-Step, Etixx - Quick-Step, Quick-Step Floors, Deceuninck - Quick-Step, Quick-Step Alpha Vinyl and recently Soudal Quick-Step.
Pushing the limits for many years
The team’s success is rooted in joint ambitions and a shared belief in strong core values. Both the cycling team and the flooring brand are well-known for their entrepreneurial attitude, excellence, passion and respect. Nothing less than the best is good enough and we consistently challenge ourselves to do better.
25 years is a long time, but it makes sense if you look at what we and the team stand for. We share the same philosophy: design to perform. The riders and the team always keep pushing their limits, train in better circumstances, improve and get stronger. That’s what connects us, that drive to push the boundaries, it’s also in the Quick-Step DNA.
A solid partnership
Quick-Step and the talented team have written some of the most glorious pages in cycling history together … and they will continue to do so in the future. In fact, our partnership can truly be described as one of the most fruitful collaborations in the world of professional cycling.
Contributing to international brand recognition
For Quick-Step the sponsoring agreement plays a major role in achieving one of its main goals: further grow the brand's recognition around the globe and reinforce Quick-Step’s solid reputation for quality.